Micro Persuasion
Monday, December 18, 2006Steve Rubel explores how new technologies are transforming marketing, media and public relations.
Ed: "Steve Rubel's take on marketing, branding and PR"
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Ed CottonEd has spent the last 10 years of his agency career as an account planner. He has a background of working with youth brands: first at McCann-Erickson Europe with Levi's. He was the founder of McCann;s European youth arm, Magic Hat, which worked for a diverse group of yourth-oriented clients across Europe. In short, he's all over branding! Links of interest |
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